Successful Female Entrepreneurs Have This in Common…

Successful Female Entrepreneurs Have This in Common…

You ever find yourself spending hours on end looking at competitor websites trying to figure out why they are experiencing such a huge amount of success? It can be so frustrating putting your heart and soul into this grand idea only to see little to no results a year or so later. We've all been there at some point in our business; losing sleep, wondering if we made the right decision, nervous about what the future holds. Everyone talks about how the internet now makes it easier than ever to access information and while this is true, it can also suck the life right out of you. The internet has no filter, you can find just as many horror stories as you can successes. If you know in your heart that you were uniquely designed for the path you're currently on, don't give up. Just because your moment doesn't seem within sling shot distance doesn't mean it won't come. A temporary...
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7 Characteristics All Successful Brands Have in Common

7 Characteristics All Successful Brands Have in Common

Starting and running a business is kind of a big deal. Not every brand will be successful and not everyone is designed for entrepreneurship, this may sound harsh, but it's reality. Growing a business requires you to lace up those shoes, sorry no Velcro allowed.  Interested in knowing what all successful brands have in common, keep reading. 1. Awareness Knowing your target audience is half the battle. If you want to grow your brand, it's important to know who you best serve. Who will benefit from working with you or buying your product? Don't be shy in letting people know what problem you solve. Unless you're a large superstore, you are going to have a specific target audience and you have to be clear on who fits in that box. Trying to appeal to the masses will quickly dilute your brand causing confusion among your target audience and reduced earning potential. If you are a new business, it's recommended to start with a...
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